Terms & Conditions

Last updated: 9/24/2026

These Terms apply to every client who engages us for marketing services, and to anyone who uses our websites. By signing a Proposal, paying an invoice, or using our websites, you agree to be bound by them.

1. About us

These Terms are between you and Acquisition Playbooks Pty Ltd (ACN 702 092 368, ABN 85 702 092 368) (“Acquisition Playbooks”, “we”, “us”, “our”). Our website is brokerplaybooks.com.

2. Your agreement with us

  1. Your agreement with us is made up of: (a) the Proposal you accept (“Proposal”); (b) these Terms; (c) our Refund & Cancellation Policy; (d) our Privacy Policy; and (e) our Results & Performance Disclaimer (together, the “Agreement”).
  2. We send your Proposal through our online proposal and billing platform. You accept the Agreement when you accept your Proposal on that platform, which includes electronically signing it and authorising payment, or when you pay our first invoice, whichever happens first. These Terms are available to you on that platform before you accept, and a copy of your accepted Proposal is emailed to you.
  3. If the Proposal conflicts with these Terms, the Proposal prevails to the extent of that conflict.
  4. If you accept on behalf of a business, you confirm you are authorised to bind that business.

3. Our services

  1. We provide marketing and client acquisition services on a retainer basis (“Services”). The Services you receive, and anything included or excluded, are those described in your Proposal.
  2. Work outside your Proposal is out of scope. We will quote it in writing first and will not charge for it unless you approve the quote.

4. Term and minimum commitment

  1. The Agreement starts on the date stated in your Proposal, or if none, the date your first payment clears (“Start Date”).
  2. Your Proposal sets out your minimum commitment period (“Minimum Term”). If your Proposal does not state one, the Minimum Term is three (3) months from the Start Date.
  3. After the Minimum Term, the Agreement continues month to month until either party cancels it by giving fourteen (14) days’ written notice. Email to info@brokerplaybooks.com is sufficient notice.
  4. Early termination during the Minimum Term is dealt with in clause 18 and in our Refund & Cancellation Policy.

5. Fees and payment

  1. Our fees are set out in your Proposal. All fees are in Australian dollars.
  2. Unless your Proposal states otherwise, fees are billed monthly in advance on the Start Date and then on the same date each month. Payments are collected automatically through our online billing platform, using the card or bank account you authorise when you accept your Proposal.
  3. If your Proposal offers an upfront payment for the Minimum Term and you choose it, that payment covers the Minimum Term only. After that, the monthly fee in your Proposal applies unless we agree otherwise in writing.
  4. If you fail to make a payment when due, we may: (a) require payment in advance before performing or delivering any further work; (b) charge interest at 2% per annum above the Reserve Bank of Australia cash rate at the time, calculated daily on overdue amounts from the due date until paid, with payments applied first against interest; (c) recover all costs reasonably incurred in recovering overdue amounts; and (d) cease further work and terminate the Agreement by written notice.

6. Your ad budget

  1. Your ad budget is separate from our fees. It is paid by you directly to the advertising platform (for example Meta or Google) from your own ad account and payment method.
  2. Your Proposal sets out our recommended minimum ad budget. Running below it will usually limit results.
  3. We do not mark up, hold, or receive your ad spend.
  4. We only set or change budgets within the limits you approve.

7. Your accounts, assets and data

  1. You own your ad accounts, social media business pages, pixels and datasets, domains registered to you, and the leads and customer data generated by your campaigns.
  2. You grant us partner access to those assets through our Meta Business Portfolio and other platform access tools, for the purpose of providing the Services.
  3. Where your Services include a CRM or automation sub-account provided by us, we own that sub-account and everything in it. On request at the end of the Agreement, we will export your contacts, leads and pipeline data to you in a standard file format.
  4. When the Agreement ends, we will remove our access to your assets within a reasonable time, or sooner if you ask.

8. Campaign setup, ad copy and advertising compliance

  1. We write ad copy and campaign content prepared with regard to the relevant platform’s advertising policies and industry advertising rules.
  2. Nothing goes live without your approval. You must review each new ad, landing page and campaign message before launch. If you do not respond within five (5) business days, the content is taken to be approved.
  3. Once a message is approved, we may make routine optimisations without further approval.
  4. You hold the licence, registration or authorisation for your business, and you remain responsible for making sure the advertising published complies with the laws and rules that apply to you.

9. Your responsibilities

  1. Give us accurate information, the assets and access we need, and required approvals within five (5) business days of the Start Date.
  2. Respond to leads promptly.
  3. Comply with the Spam Act 2003 (Cth), the Do Not Call Register rules, and privacy law when you contact leads.
  4. Keep your licences, registrations and insurances current.
  5. Make sure any material you supply is yours to use and is accurate.

10. Advertising platforms and third-party tools

Advertising platforms and software providers operate under their own terms and make their own decisions. We are not responsible for a platform’s decisions or outages unless caused by our breach.

11. No guarantee of results

We do not guarantee any number of leads, cost per lead, appointments, sales, revenue or return on ad spend. Any forecast or benchmark we provide is an estimate only.

12. Intellectual property

  1. Your materials: All original documents and materials you supply remain your property.
  2. Our work: All campaigns, ad sets, ads, content, copy, creative, CRM sub-accounts, Playbooks, frameworks, templates, and processes are our intellectual property.
  3. Your licence: While active and paid, you may use our work for your business.
  4. Restrictions: You must not republish, sell, rent, sub-license, reproduce, duplicate, copy or redistribute material from us.

13. Confidentiality

Each party must keep the other’s confidential information confidential and use it only for this Agreement.

14. Privacy and lead data

We handle personal information in line with our Privacy Policy and the Privacy Act 1988 (Cth). Lead data is collected for you and on your behalf.

15. Non-solicitation

During the Agreement and for six (6) months after, you agree not to directly engage any of our employees or contractors who worked on your account without written consent.

16. Australian Consumer Law

Nothing in this Agreement excludes consumer guarantees under the Australian Consumer Law.

17. Liability and indemnity

To the maximum extent permitted by law, neither party is liable for indirect or consequential loss, and our total liability is limited to fees paid in the preceding three (3) months.

18. Termination

Either party may end the Agreement by written notice for material breach. Minimum Term fees apply if you terminate early without cause.

19. Changes to these Terms

Changes take effect fourteen (14) days after written notice.

20. Disputes

Notify us in writing within fourteen (14) days of any concern. We will attempt resolution.

21. General

Governed by the laws of New South Wales, Australia.

22. Contact

Email: info@brokerplaybooks.com